Businesses use social forums to connect people (and brands) online and in a world where there are over 60 Social Networking Apps currently available in digital land…how do you know where to start?

The most used social media platforms are Facebook, Instagram, Twitter, You Tube and LinkedIn. You may not need a profile on each of these platforms…it really depends on the type of business you have.

Social media benefits businesses by providing market research, brand awareness, lead generation, relationship building, customer service… the list is endless.

Now, and especially since the rise of the mobile internet, these platforms have become hubs that transform nearly every aspect of modern life—from reading news to sharing vacation photos to finding a new job.

If you’re not using these platforms as part of your social media marketing plan—or if you’re looking for ideas to improve your existing strategy, shoot me a message…through Facebook of course 😉

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