A Website That Works as Hard as Your Business Does
Your website is often the first serious touchpoint a potential client has with your business — and in most cases, it’s making a decision about you before you’ve had a chance to say a word. I design and build websites that are fast, conversion-focused, and built around your ideal customer — not just what looks good on a screen.
01
What Most Websites Get Wrong
Most business websites are built to look good at launch and left to quietly underperform from there. They load slowly, don’t guide visitors toward a clear action, use messaging that speaks to no one in particular, and weren’t built with SEO in mind from the outset.
The result is a website that costs money to build and costs more in missed opportunity every month it stays live without converting. A website isn’t a brochure — it’s your hardest working salesperson, available around the clock, and it should be performing like one.
02
What I Build and Why It Works
Every website I build is designed around three non-negotiables: it needs to reflect your brand with credibility, guide your ideal customer toward a clear action, and be technically sound enough to be found and indexed by search engines from day one.
For service-based businesses — WordPress WordPress remains the most flexible and scalable platform for service-based businesses. I build custom WordPress sites that are fast, mobile-optimised, easy to manage, and structured to support long-term SEO growth. Every site is built with proper page hierarchy, metadata, and Search Console integration as standard.
For ecommerce businesses — Shopify Shopify is the platform of choice for ecommerce businesses that are serious about growth. I build and optimise Shopify stores with conversion at the centre — product page structure, checkout experience, navigation hierarchy, trust signals, and speed optimisation all contribute to a store that turns browsers into buyers. For ecommerce clients, website work integrates directly with paid advertising and email marketing strategy where relevant.
03
What's Included
Every web design engagement is scoped to your specific requirements. Depending on the project, this typically includes:
Discovery session — understanding your business, your customers, your competitors, and your goals
Custom design tailored to your brand identity and target audience
Copywriting direction and structural guidance — ensuring your messaging works as hard as your design
Mobile and device responsiveness across all screen sizes
Page speed optimisation and Core Web Vitals compliance
On-page SEO — metadata, heading structure, image optimisation, and internal linking
Google Analytics, Search Console, and conversion tracking setup
Contact forms, lead capture, and CTA optimisation
Pre-launch testing and quality assurance
Post-launch support and training on managing your site
04
The Process
Every project follows a clear process — designed to ensure the finished website reflects your business accurately and performs from the moment it goes live.
Discovery
I start by understanding your business thoroughly — your goals, your ideal customers, your competitors, and what you need your website to achieve. This shapes every design and content decision that follows.
Design
I develop a custom design that reflects your brand, communicates your value clearly, and creates a logical, intuitive path for your visitors to follow. Design decisions are always grounded in user experience principles and conversion intent — not just aesthetics.
Development
Once the design is approved, I build your site to the agreed specification — optimised for speed, functionality, and search engine performance. Every site is tested across devices and browsers before it goes anywhere near a live environment.
Launch & Handover
I manage the launch process and provide you with the training and documentation you need to manage your site confidently going forward. Post-launch support is included, and ongoing maintenance arrangements are available where needed.
05
Results
MPFS Private Wealth — Professional Services (Financial Planning)
An outdated website with slow load times, cluttered messaging, and no SEO foundation was holding the business back. Following a complete redesign and rebuild — with SEO, analytics, and conversion tracking integrated from the ground up — website traffic increased by 3,500%, organic search impressions grew by 14,300%, conversion events surged by over 10,000%, and the business achieved 20% year-on-year revenue growth.
“Trish took our online presence to the next level with her comprehensive approach to marketing, designing a beautiful, user-friendly website and curating compelling copy that truly speaks to our audience.”
The Notorious Collective — Ecommerce (Tapware)
A Shopify store that wasn’t conversion-ready — missing product specifications, trust indicators, and a clear customer journey. Following a comprehensive conversion optimisation rebuild — including product page restructuring, spec tables, warranty and shipping clarity, and a new category section designed around the renovator audience — the store was repositioned as a credible competitor to established category leaders.
“Working with Trish from Catch Me Marketing has been an incredibly positive experience for our business. From the very start, she took the time to truly understand our goals and challenges, crafting a marketing strategy that perfectly aligns with our vision. The results speak for themselves — we’ve seen increased engagement, enquiries, and growth.”
“From start to finish, she was professional, responsive, and really took the time to understand what I needed. The end result is a website that not only looks fantastic but also works seamlessly to support my business. Trish made the whole process easy and delivered beyond expectations.”
FAQs
How much does a Website cost?
Website projects are scoped based on the size and complexity of what you need — a five-page service website requires a very different level of work to a Shopify ecommerce store with multiple product categories. As a guide, custom website projects start from $7,500. Contact me for a conversation about your specific requirements and I’ll give you a clear, itemised quote.
How long does a website take to build?
Most custom websites are completed within three to six weeks from the point the design is approved and content is provided. Ecommerce builds may take longer depending on the number of products and integrations required. I’ll give you a realistic timeline at the start of every project — and I stick to it.
Do you build on platforms other than WordPress and Shopify?
These are the two platforms I specialise in and recommend for most clients — WordPress for service-based businesses and Shopify for ecommerce. If you’re on a different platform and need a conversation about what’s right for your situation, I’m happy to give you an honest assessment.
Can you redesign my existing website?
Yes — website redesigns are a common starting point, particularly for businesses that have outgrown their current site or inherited something that was never built properly. I’ll audit what you have before recommending the best approach — sometimes a rebuild is necessary, and sometimes strategic updates to what exists will achieve the result more efficiently.
Will I be able to manage my own website after it's built?
Yes. Every site I build is handed over with training and documentation so you can manage content updates, add new pages, and maintain your site confidently without needing to come back to me for every small change. Ongoing maintenance and support arrangements are available if you’d prefer someone else to handle it.
Ready for a Website That Actually Performs?
Say Hello!
Whether you need a new website built from scratch, an existing site redesigned, or a Shopify store optimised for conversion — book a free 30-minute website review. I’ll take an honest look at where you are and tell you clearly what I think the opportunity is.